TODAY’S LIGHTING DISTRIBUTOR is published 6 times a year for eligible members of the National Association of Independent Lighting Distributors, Inc. PUBLISHER: CRMA, Inc., 301 NW Rock Creek Circle, (web site).


Executive Committee

Gary Root, President
Atlanta Light Bulbs, Inc. – Tucker, GA

John Devereux, President-Elect
Northwestern Lighting & Supply – Elgin, IL

Bill Hurd, Secretary/Treasurer
NOVA Lighting – Charlotte, NC

Ralph Girondo, Immediate Past President
Lighting Systems – Warminster, PA

Board of Directors

David Bailey
First Light, Inc. – Meridian, MS
Robert Black
Light Bulbs Etc., Inc. – Lenexa, KS
Jim Coykendall
Budget Lighting – Minnetonka, MN
Gordon Hunt, LC
Illuminating Technologies, Inc. – Greensboro, NC
Rob Mills, III
C.N. Robinson Lighting Supply – Baltimore, MD
Randall Johnson, LC
US Lamp, Inc. – Green Bay,

Joe Colant
Technical Consumer Products – Aurora, OH
John Ranshaw
Con-Tech Lighting – Northbrook, IL

2005 LightFair Contributions

We would like to sincerely thank the following members who have generously contributed to the 2005 NAILD at LightFair Fundraiser totaling
$6,600.00. Thank you very much!
Diamond Sponsor ($1000)
EiKO Ltd.
Gold Sponsor ($500)
Atlanta Light Bulbs, Inc.
Budget Lighting
Con-Tech Lighting
Halco Lighting
Illuminating Technologies
Northwestern Lighting
Technical Consumer Products
Grand Slam Sponsor ($300)
Adventure Lighting
Pacific Coast Industrial Lighting
Home Run Sponsor ($240)
All Lighting, Inc.
A-M Electric Co. Inc.
Conserve-A-Watt Lighting
Mecor Inc.
Silver Sponsor ($200)
Higuchi Inc. USA
Nova Lighting
Satco Lighting Products

Name and/or Email Corrections
Onyx Environmental Services – Electronics Recycling Group
Barry Jordan, National Account Manager
Tas Lighting Inc.
Todd Selke, President

New Vendor Member
Eclipse Lighting Inc.
Robert F. Fiermuga, Owner
9245 W. Olvanhoe
Schiller Park, IL 60165
(847) 260-0333
(847) 260-0311 fax
“Dark Sky” compliant, full cutoff, decorative wall, recessed and surface
high abuse using induction lamping.

Con-Tech Adds to the Team
Con-Tech Lighting announces the addition of a new executive position to its leadership team, Vice President of Marketing. Mike Lehman, previously Director of Marketing for Con-Tech, has been promoted to fill this new role. As Vice President of Marketing, Mike Lehman will be responsible for further development of the Con-Tech brand through various marketing efforts as well as product management responsibilities.
Since 2001 Mike Lehman has been integral in Con-Tech’s marketing, communications, and new product initiatives. “We felt that the timing was right to add this dimension to our leadership team in order to ensure our continued growth and commitment to high service levels, increased sales support and innovative product launches. Mike has been instrumental in these efforts over the last 3 years,” says John Ranshaw, President of Con-Tech Lighting. Con-Tech Lighting offers a versatile selection of recessed lighting fixtures including incandescent, low voltage, HID, compact fluorescent, as well as energy-efficient track and rail lighting.
Represented by more than 80 manufacturer agents throughout the United States, Canada and Mexico, Con-Tech sells exclusively through electrical wholesalers and distributors. For more information visit

Distributor Candidates

Wendell Strong

In 2005, I will begin my 24th year in the lighting business. During this span of time, I have worked solely for independent lighting distributors,
primarily in a Sales and Marketing capacity. After attending Drake University in Des Moines, Iowa, I was hired by The New England Life Insurance Company and worked a brief stint in the insurance industry before beginning my lighting career in 1981. I entered the lighting business after being hired by Stitzell Electric Supply Co., Inc. of Des Moines, Iowa as a commercial lighting specialist. My initial lighting training came from GE’s Nela Park Lighting Institute on two separate occasions, followed by specialized lamp training from Philips Lighting on several occasions. Later in my career I would train and be recognized as a Certified Lighting Efficiency Specialist (CLEP) through the Association of Energy Engineers. In 1990 I moved to Tucson, Arizona. There I worked for a small independent lighting distributor, before being hired by Voss Lighting where I worked out of their Phoenix and Tucson locations. In 1999 I returned to Iowa and my current employer, Stitzell Electric Supply as Vice President of Sales where I continue to work

I have been involved with several lighting organizations throughout my career including, The Illuminating Engineering Society of North America (IESNA), The International Dark-Sky Association, The Association of Energy Engineers (AEE) and most currently, The National Association of Independent Lighting Distributors (NAILD). I have also been recognized by the Arizona Superior Court as an expert witness regarding lighting. I have taught the IESNA Basic and Intermediate Lighting Courses on the behalf of The Electric League of Arizona as well courses for the Association of Power Engineers.
It is my belief that the future of any lighting organization is its commitment to the education and professionalism of its members and the value it brings both to its membership and the industry as a whole. I am honored to have the opportunity to serve as a NAILD board member and give back to the industry which has so greatly impacted my life and career.
Add company logo I will forward the 2 he sent and use the one that looks the best with the following success story

Steven J. Robinson

Steve Robinson is the founder and president of Wattsaver Lighting Products, Inc. Wattsaver’s main office and warehouse facility is located in East Hartford, Connecticut with a branch office in Framingham, Massachusetts. I spent four years in the U.S. Air Force and then five years in college graduating from
Northeastern University in 1987 with a degree in marketing and entrepreneurship. An offer to be a Connecticut territory salesman for Polar Lighting by my brother-in-law began my career in the lighting industry. He had convinced me that energy efficient lighting was the hottest thing going. I wasn’t so sure everything would work out after reviewing the negative balance on my first quarter “draw against commissions” statement! I founded Wattsaver Lighting in 1990 working out of my home. We have moved and grown consistently to our present location. The NAILD organization has provided me with a sense of camaraderie that I find essential to success in this business. It is nice to know that there are other people who can talk using only three letters like GBF and EXN. I feel now is the time to become more active in our organization and have the chance to share my experiences and to learn from the collective knowledge of our membership.

Gary Bellos

Gary Bellos was employed by Consumers Tire & Supply Company from 1970 to 1985. This was the second largest independent tire distributor in the Chicago area. Gary was responsible for the operation of the retread department, retread sales, some aspects of purchasing, plant safety, and management liaison to several labor unions. He was a member of the National Tire Dealer and Retread Association’s Retread Services Committee. This committee set retread standards for the tire industry. In 1985, the company was sold; Gary went to work for Werd & Schaefer Tire Company until 1987.
In 1987, Gary founded and operated Gabco Enterprises in Deerfield, Illinois. At a point in late 1992, he purchased a friendly competitor, moved to a larger facility in Glenview, Illinois, and joined the NAILD organization. Near the end of 1996, Gary sold the company and moved to South Carolina.
Since 1997, Gary has been Vice President of Operations for Elite Lighting Company of Mullins, South Carolina. Through out the years he has been involved with the Association of Energy Engineers and The Illuminating Engineering Society. After several years of NAILD membership, Gary now feels it is time to give back to the organization by serving on the board of directors. Gary and his wife Karen reside in Florence, South Carolina with seven birds, five cats, and one horse. When not working, they ride horses, travel, or just enjoy life in South Carolina. Add company logo I will forward what he sent and use the one that looks the best with the following success story:

Vendor Candidate
Derral Ward
Derral Ward has over twenty-two years of experience in the lighting industry and is vice president of sales for Howard Industries – Ballast Division. Derral is responsible for distribution sales, customer service and 2nd tier OEM’s. Derral joined Howard Industries in 2001 as vice president of distribution sales. Prior to his career at Howard Industries, Derral spent more than five years as the national sales manager for E. Sam Jones Distributor, Inc. His lighting career started with Sylvania where he spent over thirteen years in various sales and management positions. The last nine years at Sylvania were spent as area manager in three different locations: Houston (Texas), Atlanta (Southeast) and Seattle (Northwest). Derral is a graduate of Mississippi State University in Starkville, Mississippi.
Derral resides in Hattiesburg, Mississippi with his wife Mary Leigh and two daughters, Lauren and Mollye. He has served on boards for the IES and the Atlanta Electrical League. “Having worked on both sides as manufacturer and distributor I believe that my understanding and experience provides a unique perspective to the needs of the members of NAILD. If given the opportunity I’ll work to increase the membership and provide ideas that support the changing needs of the organization.”

CD Promoting the Recycling of Mercury – Containing Lamps Now Available The Association of Lighting and Mercury Recyclers
(ALMR), along with the Solid Waste Association of North America (SWANA) and the National Electrical
Manufacturers Association (NEMA), is pleased to announce the release of an educational CD promoting the recycling of mercury-containing lamps. The CD is a product of the Lamp Recycling Outreach Project (LROP), a cooperative agreement between the ALMR and the U.S. Environmental Protection Agency (EPA) and funded by the EPA. Under this grant, ALMR, NEMA, and SWANA have collaborated to assist business and local governments with diversion programs to keep mercury-containing lamps out of municipal waste and mercury out of the environment.
“The national recycling rate is very low, just about 24 percent,” according to Paul Abernathy, executive director of the ALMR and director of the project.
“We believe the low recycling rate is because most people are not aware many lamps contain toxic levels of mercury or that they have a responsibility to keep this mercury out of the environment.”

“SWANA is very pleased with the outcome of this project,” says John H. Skinner, Ph.D., SWANA’s Executive Director and CEO. “Promoting the recycling
of mercury lamps is just one way to advance the practice of economically and environmentally sound solid waste management.” NEMA President Malcolm O’Hagan notes that the project is “an excellent example of manufacturers, recyclers, and local governments working cooperatively to improve the environment. It will benefit all of us.”

Shat-R-Shield Focuses on the Mexican Market
New emphasis placed on exporting safety lighting south of the border Shat-R-Shield, a safety company that focuses on safety coated lighting, is expanding its efforts in the Mexican market. The company already has limited operations south of the border, but a new strategic goal for Shat-R-Shield in 2005 is to increase the number of electrical and industrial distributors selling its products in Mexico. “Sales increased significantly in 2004, and we want to continue that growth trend in the North American market,” said Karen Ponce, vice president of Shat-RShield.
“Our products fill the growing need for safety coated lighting in several industries throughout Mexico, particularly those involved with food processing or packaging where glass contamination is a serious concern.” As economists and pundits in the U.S., Mexico and Canada continue to argue over the effectiveness
of the North American Free Trade Agreement (NAFTA) ten years into its inception, Shat-R-Shield offers an example of how a U.S. business can take advantage of the agreement to export products.
“Many U.S. food processors have facilities in Mexico that must meet U.S. food processing standards if they are shipping products back to the United States. Large Mexican food processors invite U.S. Department of Agriculture and Food and Drug Administration inspectors into their facilities to make sure they comply with U.S. standards. In other instances, Mexican standards are stricter than U.S. standards. Our protective lighting products help ensure the quality of food products that cross the border,” said Ponce.

Shat-R-Shield’s full product line is available in Mexico, though all products may not be stocked in all distributor locations. For items not in stock, an order can be sent to the company, which will fulfill and deliver it to the border of the United States and Mexico within one week. To place an order with the company directly or to become part of Shat-RShield’s network of distributors in Mexico, call 800- 223-0853 toll-free from the U.S. or 888-868-1784 toll-free from Mexico.

General Electric’s Renowned Lighting Institute Announces Conference Schedule for First and
Second Quarter ‘05 Lighting technology changes every day, and many innovative changes and ideas are being born through the renowned Lighting Institute, the world’s foremost lighting training facility with full-scale demonstration centers and a staff of lighting experts. Serving the industry for more than 70 years from GE’s historic Nela Park campus in Cleveland, the Lighting Institute has set its conference schedule for the first and second quarters of 2005. Upcoming conferences include:
Fundamentals of Commercial and Industrial Lighting Designed for lighting industry newcomers, this conference provides basic product and application training
for commercial and industrial lighting. Various lectures and full-scale lighting demonstrations will provide attendees with an interesting, fast-paced and comprehensive overview. Topics covered will include lighting terminology; lighting measurements and color; a review of major light source families and systems; and application modules for retail, office, industrial and outdoor lighting. February 2-4, 2005 / June 28-30, 2005 – Cost: $500 2.0 CEU Credits Available
Lighting for Safety and Security Lighting plays a critical role in improving safety and security in commercial and institutional facilities and residential developments. This course explores the proper use of light as part of a full-security system, and the requirements for creating well-lit environments for the occupants. Topics include: specification of appropriate light levels, selection and placement of light sources and equipment, interaction of lighting and closed-circuit surveillance equipment, and the latest research in safety and security lighting.
Property managers and owners will not want to miss this opportunity to upgrade the lighting for their properties. February 10-11, 2005 – Cost: $350
Healthcare Lighting
This conference is designed for facility managers, designers and maintenance supervisors who are involved in specifying or maintaining lighting systems in healthcare setting. The focus is on reducing energy and maintenance costs without compromising light levels or lighting quality. Session includes: disposal
regulations, outdoor lighting for security and security, and new developments in lighting equipment and controls. Special topics include: lighting for the aging eye, operating rooms, and trends in lighting patient rooms. March 9-10, 2005 – Cost: $350

Hospitality Lighting
Directed towards hotel owners and operators, this conference discusses lighting design and room airconditioning strategies with a special emphasis on meeting the key needs of guest comfort and financial performance through energy reduction strategies. Sessions include: industry trends, outdoor lighting for safety and security, national energy rebates and funds, and other lighting solutions for guest rooms, meeting rooms, and common areas.
May 2-3, 2005 – Cost: $350 / 1.2 CEU Credits

Museum Lighting
This conference provides practical lighting recommendations for professionals who are responsible for the lighting in museums and art galleries. Through
lectures and workshops, lighting techniques and guidelines are presented for the most common museum lighting applications, with special emphasis on conservation issues. Topics include: light and color, a review of the latest lighting technologies, and lighting system selection criteria.
June 15-16, 2005 – Cost: $350 / 1.2 CEU Credits

Specialty Optical Systems, Inc. (SOS),

an industry leader in the distribution of specialty lighting products used in commercial and industrial applications, announces the launch of its new E-commerce
web site at This new site offers products to the public at wholesale prices. SOS entered the E-commerce arena in January 2003, with its web site located at Staff built this first site in-house with no prior experience building web sites or in E-commerce. That site was so successful that after fourteen months of operation it was decided to invest in a professionally built site. of St. Augustine, Florida was contracted
to build the new site. offers visitors a much easier site to navigate, with a dynamic search tool. The checkout process is smooth with built-in freight calculations. Conversions of visitors to buyers have tripled with the new site. The site is built on an open-source platform with Linux software.
Visitors to find a vast array of lighting products available for purchase. There are nearly 1,200 products on the site now, and the list is
growing. Solutions can be found for shoppers needing replacement light bulbs for blacklight applications, uv germicidal, stage, studio, theater, medical equipment, hospitality, microscope systems, hospitals, restaurants, aquariums, party lights, and many others. For more information on SOS, visit the
Company’s web site at

A.L.P. Lighting Components, Inc., a leading worldwide lighting component supplier, has purchased the assets of Steel Craft Industries, the Nation’s largest manufacturer of unwired fluorescent fixture assemblies. Prior to the acquisition, A.L.P. represented Steel Craft to the Lighting Industry for nearly 5 decades through its Bill Brown Sales Agency. Steve Brown, A.L.P.’s CEO, points to the merger as one of the more significant steps in the company’s efforts to expand its offering and improve service levels to the OEM Lighting Manufacturers—steps that began with the development of several advanced production lines within A.L.P.’s Metals and Plastics Divisions, then the acquisition of Triboro Electric in 2001 and includes the recent dedication of a much expanded facility in Monterrey, Mexico. “The course we have taken is a natural progression of a 50 year relationship and we believe the advantages are many. With our combined strengths, our customers will be able to enjoy improved service and better regional access to the product. We will also be in a better position to respond to the competitive pressures of today’s marketplace and manage the escalating costs of raw materials,” Steve explains.
For Barry Meister, CEO of Steel Craft, the sale to A.L.P. ensured that the progress they had been making to adapt to the changing needs of the market would continue. “We’ve taken pride in our ability to meet the volume demands of the market with our core products while adding new concepts as well as custom components to our portfolio. This merger will be an asset to our current prospect and customer base. It will give our customer access to a vast
amount of resources as well as a piece of mind to be associated with the excellent reputation that A.L.P has in the lighting marketplace,” Barry explains.
Steel Craft’s entire Newark based manufacturing operation will be placed within A.L.P.’s Atlanta and
Monterrey facilities. Product will be distributed though A.L.P.’s current network that relies on large regional warehousing facilities in Pennsauken, Los Angeles, Chicago and Atlanta. For more information on A.L.P Lighting Components and Steel Craft Industries visit or contact us directly at 800-621-1348.

Yorgey Re-Elected Chair of National Lighting Bureau James M. “Jim” Yorgey, P.E., L.C. has been elected to a third term as chair of the National Lighting
Bureau. The Bureau is an independent, not-for-profit lighting education organization sponsored by professional societies, trade associations, manufacturers,
utilities, and agencies of the U.S. government. Douglass M. “Doug” Baillie (Acuity Brands  Lighting) was re-elected Vice Chair. Robert “Rob”
Colgan (National Electrical Contractors Association) was re-elected Secretary/Treasurer.
Mr. Yorgey is Technical Applications Manager of Lutron Electronics Company’s Professional Audio/Visual (ProA/V) channel. The ProA/V channel supplies lighting, lighting control, and motorized window treatment products and support to audio/visual dealers, systems integrators, and audio/visual consultants. Mr. Yorgey has been with Lutron since 1970, working in the quality control, engineering, marketing, and sales departments. He also helped develop Lutron’s export business, spending three years in the company’s London office and on assignments in the Pacific Rim. In his current role, Mr. Yorgey provides technical support to
audio/visual dealers and consultants, to help ensure the proper integration of lighting, lighting controls, and window treatments in presentation spaces. Others elected to serve on the National Lighting Bureau Executive Committee are: Jon A. DiGesu (OSRAM Sylvania, Inc.), Mary Beth Gotti (GE Lighting), Mary Jane Kolar (National Council on Qualifications for the Lighting Professions), Paul Lienesch (Philips Lighting Company), Terry McGowan (International Dark-sky Association), Cary S. Mendelsohn (International Association of Lighting Management Companies), Cynthia Nottoli (Advance Transformer), Scott Watson (International Association of Lighting Designers), and David Weems (U.S.
General Services Administration).
More information about the National Lighting
Bureau is available on its website ( or
by contacting the National Lighting Bureau
Communications Office (8811 Colesville Road, Suite
G106, Silver Spring, MD 20910; tel. 301/587-9572;
fax 301/589-2017; e-mail

The following NAILD vendor members have committed to sponsoring events at the 2005 NAILD Annual Convention & Trade Show

Wednesday Hot Buffet Breakfast
Maxlite S.K. America, Inc.
Wednesday Buffet Luncheon
Halco Lighting Corp.
Wednesday Evening Comedy Night
Higuchi Inc., USA
Thursday Hot Buffet Breakfast
Con-Tech Lighting
Thursday AM Break
Universal Lighting Technologies
Thursday OCC Hot Buffet Luncheon
Fulham Co., Inc.
Thursday PM Break
Universal Lighting Technologies
Thursday Family Program
Radiant Lamp Co.
Friday Hot Buffet Breakfast
Advance Transformer Co.
Friday AM Break
EiKO Ltd.

T-Shirt Logos
Con-Tech Lighting
Higuchi Inc., USA
Satco Products, Inc.
Trojan, Inc./Hytron
Radiant Lamp Co.
Panasonic Lighting Products
Halco Lighting Corp.
Technical Consumer Products
EiKO Ltd.
Osram Sylvania
Aero-Tech Light Bulb Co.
American Light Bulb Mfg.
Maxlite S.K. America, Inc.
USHIO America, Inc.
Advance Transformer Co.
Howard Industries, Inc.
Interlectric Corp.
PQL, Inc.
SLi Lighting Products, Inc.
Philips Lighting Co.
Fulham Co., Inc.
Brownlee Lighting
Universal Lighting Technologies, Inc.
Gripple Inc.
Simkar Corp

Golf Tournament Events
Beverage Cart – SLi Lighting Products
Golf Trophies – Philips Lighting Co

Golf Holes
U.S. Miniature Lamps, Inc.
Con-Tech Lighting
Satco Products, Inc.
Trojan Inc./Hytron
Panasonic Lighting Products
Halco Lighting Corp.
EiKO Ltd.
Howard Industries, Inc.
Simkar Corp